OUTSOURCED EXCELLENCE

Outsourced CFO Services That Help You Make Better Business Decisions

Running a business without clear financial direction is like driving without a dashboard. You might be moving, but you don’t really know how fast, how far, or how close you are to trouble. That’s where outsourced CFO services come in. At Rae & Associates, we don’t just report on your numbers. We help you understand them, use them, and make decisions with confidence.

What an Outsourced CFO Actually Does

Most businesses have bookkeeping covered. Many have an accountant.
But very few have someone actively helping them answer questions like:

  • Are we actually profitable, or just busy?

  • Can we afford to hire right now?

  • Why does cash feel tight when revenue is growing?

  • What should we be doing differently this year?

An outsourced CFO bridges that gap between compliance and strategy.

Who This Is For

Our outsourced CFO services are designed for businesses that:

Are growing but feel financially unclear

Have numbers, but no real insight

Need help planning, not just reporting

Want to improve profitability and cash flow

Are making decisions without full financial visibility

If your business is making money but still feels uncertain, this is where we step in.

What You Get With Our CFO Services

This is not a one-size-fits-all service.
It’s structured support tailored to how your business operates.

  • Cash Flow Forecasting & Planning

    We help you understand:

    • When money is coming in

    • When it’s going out

    • Where pressure points are building

  • Budgeting & Financial Planning

    Your budget becomes a working tool, not a forgotten spreadsheet. We:

    • Build and refine your company budget

    • Align it with your goals

    • Track performance against actuals

  • Provisional Tax & Forward Planning

    No more last-minute panic in February. We:

    • Estimate provisional tax accurately

    • Align tax with cash flow

    • Help you plan ahead instead of reacting

  • Financial Reporting That Actually Makes Sense

    We don’t just send reports. We explain them.

    You’ll understand:

    • What your numbers mean

    • What’s working

    • What needs attention

  • Strategic Decision Support

    Before you hire, invest, or expand, we help you answer:

    • Can we afford it?

    • What’s the risk?

    • What’s the expected return?

    This is where real value sits.

The Difference Between an Accountant and a CFO

The Difference Between an Accountant and a CFO. An accountant tells you what happened. A CFO helps you decide what to do next.
We do both, but this service is focused on forward-looking decisions, not just historical reporting.

An Accountant

Primarily focused on recording what has already happened. Ensures compliance, balances books, and files taxes. Essential for accuracy.


FOCUS

Historical Compliance

A CFO

Focused on what should happen next. Strategic planning, risk mitigation, and maximizing company value. Essential for growth.


FOCUS

Strategic Growth

How This Fits Into Your Business

We work alongside what you already have, no need to start from scratch.

Already have
a bookkeeper

We collaborate with your existing team to strengthen financial oversight.

Using
accounting software

Works seamlessly with tools
like Xero or QuickBooks.

Need full
financial oversight

From reporting to strategy,
we handle it end-to-end.

We work alongside your systems and team to bring clarity and structure.

What Changes When You Have a CFO

Clients typically see:

  • Better cash flow control

  • Fewer financial surprises

  • More confident decision-making

  • Clear visibility on profitability

  • Stronger alignment between goals and numbers

In short, less guessing. More control.

Why Businesses Choose Us

We don’t overcomplicate things. We focus on:

Our approach is simple:


If you understand your numbers, you can run a better business.

Clear communication

Practical advice

Real-world business decisions

Proactive support

When Is the Right Time to Bring in a CFO?

Usually, sooner than most businesses think.

You don’t need to be a large company. You need to be at a point where:

  • Decisions are getting bigger

  • Mistakes are getting more expensive

  • Financial clarity matters more than ever

If that’s where you are, it’s time.

Let’s Turn Your Numbers Into Decisions

If your business feels busy but unclear, or profitable but tight on cash, there’s usually a reason. We’ll help you find it.

Book a Strategy Session with Rae & Associates

Or speak to us about our outsourced CFO services

Your numbers are already telling a story.

The question is whether you understand it.

Let’s fix that.